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Meme Investment Strategies: Insights from Crypto KOL Da Yu

4 min read

Key Takeaways:

  • Da Yu's perspective on the evolution of meme investing and its growth stages.
  • His strategies for selecting promising meme coins and assessing risks.
  • Advice for new investors looking to enter this space.
  • Analysis of successful and failed meme investments.
  • The role of memes in a diversified investment portfolio.

Introduction

Host: Alex, Partner at Mint Ventures Guest: Da Yu, a well-known Chinese-speaking crypto KOL Recording Date: October 27, 2025

Alex: We're excited to have Da Yu with us today to discuss meme coin investing, a topic that's generating significant interest in the Web3 world. Da Yu has extensive experience in this area, and we're eager to hear his insightful perspective.

Da Yu: I'm happy to be here. I'm sharing my modest experience in meme coin investing, and I look forward to exchanging ideas and learning from you.

Starting the Meme Investment Journey

Alex: When did you start investing in meme coins, and what was the first project you participated in?

Da Yu: My first experience was with Project People. The idea of ​​the project attracted me, but I later realized that I lacked experience. I learned that the rise of the meme depends on momentum, and that it will decrease once this momentum is over.

After the People experiment, I decided to be more cautious and do my own research before investing in any meme project. I also participated in NFT projects such as Bored Ape Yacht Club (BAYC) and Goblin, which were very successful for me.

Evolution of Da Yu's Vision on Memes

Alex: How has your vision of meme coin investing changed over the years?

Da Yu: Meme coin investing has gone through different stages. In the beginning, there was a big vacuum, then came Dogecoin and Shiba Inu, which gained great popularity thanks to Elon Musk. Then other meme coins such as Pepe, Bonk and WIF appeared.

I realized that memes depend on emotions, consensus and narratives. And that investors are driven by speculation. With the advent of platforms like Pump, creating meme coins has become very easy, leading to a huge increase in their number and a decrease in their lifespan.

The role of memes in the investment portfolio

Alex: What is the position of the meme in your investment portfolio?

Da Yu: I consider memes to be high-risk, high-reward investments. I think the value of the meme is zero, but its price can be unlimited, and that's where the opportunity lies. It is important to focus on the risk-reward ratio.

Meme selection criteria

Alex: What are your criteria for selecting promising memes?

Da Yu: I focus on several factors, including:

  • Naturalness: The meme must be unique and not easily replicated.
  • Originality: The meme must be innovative.
  • Spread: The meme must be able to spread widely.
  • Timing: I have to get in early enough to take advantage of potential growth.

Successful and Failed Examples

Alex: Can you share examples of successful and failed meme coin investments?

Da Yu: Some successful investments include Bome, Trump Coin, and Ordinals. Bome was especially profitable because I got in early and had a big stake.

As for failed investments, it was because I didn't follow my own strategy. I learned that it is important to be disciplined and avoid being overwhelmed by emotions.

Qualities of a Successful Meme Investor

Alex: What qualities should a successful meme coin investor have?

Da Yu: I think the most important qualities are:

  • The right personality: The investor must be able to deal with risks and speculation.
  • Diligence: The investor must stay up-to-date with the latest market developments.
  • Insight: The investor must be able to identify promising memes.
  • Luck: The investor must be lucky.
  • Courage: The investor must be brave enough to make tough decisions.
  • Ability to stop losses: The investor must be able to quickly minimize losses.

Advice for New Investors

Alex: What is your advice for new investors looking to enter the world of meme coin investing?

Da Yu: My advice is:

  • Start by understanding Bitcoin.
  • Only invest what you can afford to lose.
  • Be disciplined and follow a specific strategy.
  • Don't let emotions overwhelm you.

Conclusion

Alex: Thank you, Da Yu, for sharing your valuable insights and experiences. This was a very useful interview for all investors interested in meme coin investing.


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